Turner Core Brand

Branding and creative maintenance across the Turner corporate brand’s myriad internal and external applications. I was one of three designers on Turner’s first centralized, dedicated team of in-house “brand experts” – no small task at a giant siloed legacy media conglomerate! We were in charge of implementing the initial agency package for the global rollout, then actually making it work across internal- and external-facing project types spanning print, web, motion and experiential media.